Hot Spot – POP UP UT TYO
New trend has arrived, now the train station turned up to be the hot spot for shopping in Japan! Tokyo Shibuya station has been jacked by UT ! It’s a pop up t-shirt store by Uniqlo (Japanese casual cloth shop) which appears at the old Tokyu Toyoko line Shibuya Station from 28th May – 7th April.
All t-shirts are hanged up on the middle of train rails which catches your eyes. There are more than 1000 designs of 12,000 t-shirts display and sales. It is the biggest UT store of the world and quickest, introducing latest designed shirts.
The store uses the train station very widely which displaying the digital screen hanging on the rail way. Looking at cloths but walking on the yellow train line in the station is just very different experience than anything else. The pop up store is worth checking out for to experience the collaboration of cloth’s shop and train station.
Also, the pop-up store developed the new application “UT Camera Spot” which is the digital photo booth where you can get picture taken with smart phone through application which connects to the wall screen which makes you as a model with UT shirt. So, let’s jump heap dance and be the model for UT!
Shop contain more than 1000 designed shirts which collaborate with many brands such as sanrio, cabbages&rose, green gate, one piece and many more. There are also fitting rooms available.
Uniqlo is Japanese cloth brand which has many branches around the world under the concept of cloths MADE FOR ALL–highly finished elements of style in clothes that suit your values wherever you live.
There are more events to come at the Tokyo Toyoko line Shibuya station which happened station to be the trended venue for the event.